[Lanchester’s laws - Wikipedia https://ja.wikipedia.org/wiki/%E3%83%A9%E3%83%B3%E3%83%81%E3%82%A7%E3%82%B9%E3%82%BF%E3%83%BC%E3%81%AE%E6%B3% 95%E5%89%87]
When figures such as 73.1%, 41.7%, 26.1%, 19.3%, 10.9%, 6.8%, 2.8%, etc. appear in the context of market share, the “target market share figures” by Nobuo Taoka et al.
- Targeted market share figures (shia no hyohei shinshitsu): Information Management Dictionary - ITmedia Enterprise
- Values derived from mathematical models, effective numbers are not large because the real market and mathematical models do not perfectly match, 70% or 75% are the same
- Some people mistakenly think that a number that is not crisp has a deeper meaning, like the 16% number in 607a57eeaff09e00008b4192.
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