image - Drucker.

  • Amazon

  • The new translation is Innovation and Entrepreneurship.

  • Seven Opportunities for Innovation

  • Part I. Methods of Innovation

    • Chapter 1: Innovation and Entrepreneurship
      • Definition of Entrepreneur
      • change agent
      • Entrepreneurial Risks
    • Chapter 2: Seven Opportunities for Innovation
      • What is Innovation?
      • System of Innovation
      • The Seven Opportunities
    • Chapter 3: Exploiting Unexpected Successes and Failures The First Opportunity
      • Unexpected Success
      • Demands for Innovation
      • What Unexpected Success Means
      • unforeseen failure
      • Role of Analysis and Perception
      • Unexpected external changes
    • Chapter 4: Finding the Gap Second Opportunity
      • performance gap
      • recognition gap
      • value gap
      • process gap
    • Chapter 5: Finding Needs Third Opportunity
      • Process Needs
      • Labor Needs
      • Knowledge Needs
      • Five Assumptions and Three Conditions
    • Chapter 6: Understanding Changes in Industrial Structure The Fourth Opportunity
      • Instability of industrial structure
      • In the automotive industry
      • Innovation opportunities for outsiders
      • When changes in industrial structure occur
      • Simple things succeed.
    • Chapter 7: Focusing on Demographic Change Fifth Opportunity
      • Demographic Change
      • Demographic change is an opportunity for innovation
      • Analysis of demographic change
    • Chapter 8: Capturing Changes in Perceptions Sixth Opportunity
      • be half empty
      • Blacks, Women, and Middle Class Consciousness
      • A Matter of Timing
    • Chapter 9: Utilizing New Knowledge Seventh Opportunity
      • Knowledge-driven innovation lead time
      • Knowledge Combining
      • Conditions for Innovation through Knowledge
      • Risks specific to innovation by knowledge
      • The Risks and Attractiveness of High Tech
    • Chapter 10: Innovation through Ideas
      • Too ambiguous.
      • its chivalry
    • Chapter 11 Principles of Innovation
      • Principles and Conditions of Innovation
      • The Three “Don’ts” of Innovation
      • Three Conditions for Successful Innovation
  • Part 2: Entrepreneurship

    • Chapter 12: Management as an Entrepreneur
      • A Guide for Entrepreneurs
    • Chapter 13: Entrepreneurship in Existing Companies
      • being an entrepreneur
      • Management Policy for Entrepreneurship
      • Specific measures for entrepreneurship
      • Evaluation of innovations
      • Organizational Structure for Entrepreneurship
      • Evaluation and Measurement Methods
      • Human Resources for Entrepreneurship
      • Tab for Entrepreneurship
    • Chapter 14 Entrepreneurship in the Public Sector
      • Reasons for failure to innovate
      • Entrepreneurial principles of public institutions
      • Need for innovation in existing public institutions
    • Chapter 15: Venture Management
      • Need for market orientation
      • Financial Outlook
      • Building a top management team
      • How founders should contribute
      • Third Party Advice
  • Part 3: Entrepreneurial Strategies

    • Chapter 16 Total Strategy
      • all-out attack
      • Road to Success
      • Magnitude of Risk
    • Chapter 17 Guerrilla Strategy
      • Creative Imitation Strategies
      • Judo Strategy
    • Chapter 18 Niche Strategies
      • customs clearance strategy
      • Specialized Technology Strategies
      • Specialty Market Strategies
    • Chapter 19 Customer Creation Strategies
      • utility strategy
      • pricing strategy
      • situation strategy
      • Value Strategy
  • End of Chapter Entrepreneurial Society

    • The Society We Need
    • Things that don’t work
    • The Individual in an Entrepreneurial Society

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