Talk about three areas where change can occur. - SHIFT: The Art of Innovation
3 areas - business model - Startup: How to start up? - Growth: How to grow? - Defense: How do you prevent attacks from rivals? - Profit: How do you make money? - Startup, Growth, Defense, Profit - technology - consumer experience - Customer Experience - People’s Experience
We tend to think only of technological change. The one with all three is stronger.
Dell Case Study
- A time when the computer industry was focused on technological advances “faster CPUs and larger hard disk capacities”.
- Dell started a build-to-order business.
- Customer Experience::
- You can buy it without going to the store.
- Customize it as you like.
- business model
- Inventory risk reduction
- Cash Flow Improvement
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