mindshare

Mindshare refers to the degree of awareness or interest in a particular brand or product in the minds of consumers. When I use the term “mindshare,” I’m thinking of the percentage of a person’s awareness of a subject.

• When you’re so absorbed in a project that you forget to eat or sleep, your mindshare in that project is 100%.”
• When you have things you want to do, but are interrupted by a barrage of chores that need to be done in a hurry, “it takes away from your mindshare.”

---

This page is auto-translated from /nishio/マインドシェア using DeepL. If you looks something interesting but the auto-translated English is not good enough to understand it, feel free to let me know at @nishio_en. I’m very happy to spread my thought to non-Japanese readers.