Value Hypothesis Sheet

• Template used by CookPad and Gnosy to organize hypothesis in [customer value

• (User) ________ is

• (desire) ________ (do) but

• (Assignment) ________ (not) so

• (Product features) ________ (that) is valuable. Make a hypothesis that Service development for users - Speaker Deck

Seems to connect with “The problem is the gap between ideal and reality.” The “ideal” is that the “user’s” “desire” is satisfied, and the “current situation” has a “problem,” which is why certain “product features” are valuable.

Why do we fail at hypothesis testing?　Cookpad’s “systematic” development cycle - LogmeTech

(Cookpad) internally we use a framework called “Value Hypothesis Sheet”.

Hypothesis Testing at Gunosy - Gunosy Tech Blog

In the LUCRA development team, each measure is assigned a measure owner, who is responsible for that measure and makes a hypothesis based on the value hypothesis sheet.

• customer value
• client

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