- Original story about [Culture fans and culture fit are not the same thing.
tnsm0223: iâll read it on my way home. Recruitment Marketing Serial #3: Lead Nurturing in Recruiting | Introduction to Recruitment Marketing by wantedly.com/companies/wantâŚwantedly
tnsm0223: Iâve been doing a lot of interviews for new graduates recently, and my impression is that there are more and more âfanâ groups, as this article calls them. While this is gratifying, there are certain cases where we canât reach a mutual match at this point in time. pic.twitter.com/QMGKQ2NF3K
tnsm0223: Rather than being primarily concerned with âI want to work freely in a diverse environment,â why do we need groupware to create a society full of teamwork? Why do we need groupware to create a society full of teamwork? It is easier to imagine a future in which we can work together to achieve our ideals if you tell us how you are trying to work from the perspective of âWhy is groupware necessary to create a society where teamwork abounds?
tnsm0223: Instead of hanging on to âI want to work for a company full of teamwork,â âCreating a society full of teamworkâ I wonder if there is a difference here. I wonder if this is the difference. Freedom to workâ and âa workplace where diverse personalities can be utilizedâ are the status quo of society (= customers) that we need to change. People inside the company are not at all attached to those aspects.
tnsm0223: According to âFanbaseâ, core fans seem to be comrades who help companies in times of distress. However, as long as fans are âservice recipientsâ, I donât think the relationship between company â customer will change. How do we exchange value with fans (= customers)? If we donât take the viewpoint of âhow to exchange value with fans (= customers),â it will be difficult to imagine working together with them.
tnsm0223: If I am a fan of a company, what can I do for my potential and actual customers to make them happy while also What can I do for my potential and actual customers to make them happy and increase my companyâs profit? This is the kind of perspective that is needed. Take a critical look at the company. Propose what issues need to be addressed. I think that is what Mr. Tabata is talking about when he says, âBe rightly dismissive.
tnsm0223: For example, Iâm a fan of Tenshizhu Brewery, but Iâm not going to think about the problems with their business model and try to solve them by getting involved in management or making sake. I am a fan of Tensho Shuzo, but I donât want to be involved in the management or the brewing of sake in order to solve the problems of the business model. At that point, I am probably just a âfanâ and a âgood customer. I wonder if the determination to seriously try to fulfill the companyâs ideals is what creates âmutual loveâ.
tnsm0223: To add a bit more, I guess the âcorporate idealâ is âwhat we should do (what society wants us to do)â. If my âwhat I can doâ and âwhat I want to doâ overlap here, I think I can enjoy working here. It is said that âWill, Can, Must,â and I think it is really important to reconcile these three.
nishio: âI want to work in a company full of teamworkâ gives me a passive feeling that âthe company is already full of teamwork and I am a beneficiaryâ. Cybozuâs definition of âa company full of teamworkâ is the exact opposite, as it is an active attitude of âmaking our own company and our clientsâ companies full of teamwork in order to create a society full of teamwork.
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