The phenomenon of saying “this is X” to good thing A and “this is not X” to bad thing B, for an ambiguously defined word X
It’s giving another name to your “good and bad” pretending to be objective.
Specific examples of X
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democracy
- democratization
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deconstruction (as in the term coined by Jacques Derrida)
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object-oriented
- I used to put it on everything in a good way, and now that the fad is over, I’m in a phase where I’m criticized for putting it on too much of everything.
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complex system
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entrepreneurial spirit
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buzzword I guess it’s almost the same as
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Buzzword X becomes “good stuff, trendy now, everyone is mentioning it”.
- Anything that’s good and can be mangled into X elements is called X.
- Ignore the bad, X-ish stuff.
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