Niche Contingent Expansion Strategy

I’m recording this because various people’s stories connected in my brain.

• First, go for [niche top - niche Top = state of being in first place there, although the range is narrower. - This can be acquired by anyone with some ability through hard work. - Specifically, you can narrow the scope by multiplying attributesMultiply Niche Top Strategy - Example - “I can design and prototype my own IoT devices” x Master of Business Administration - “I can create my own program” x Physician - parable of the bridge - The most knowledgeable person in the company is also a type of this. - “I am an employee of this company.” x “I am familiar with ____.”
• Harvesting from a niche top position
  • Profit from being at the top, business-wise.
  • Being at the top makes it easier to gather information. - Information is gathered to the sender of information.
  • Aim for sustainable harvesting conditions.
    • Paul Graham’s Ramen Profitable Concept
      • Raion’s Lair : Paul Graham “Making Money for Ramen Noodles” - livedoor Blog (blog)
• Reinvesting the harvest to increase niche tops.
  • Can be expanded to adjacent areas
  • Or you can try your hand at something completely different.
  • Stable revenue base allows us to take on challenges with more time to spare. - nothing ventured, nothing gained
    • Added 2023-11-28 Related: Barbell Strategy.
• Rapid market expansion due to unpredictable market changes
  • For example.
    • Or finding new uses for the tools you’ve been making.
    • I’ve heard that the materials used have dropped in price significantly, which has led to a decrease in overall prices and an increase in users.
    • Complementary goods are launched, and the combination increases customer value.
  • This is luck, and it’s hard to aim for or predict.
  • If you are lucky enough to have this happen in an area where you occupy the top niche, you will earn a large profit.
  • This is the equivalent of the first Unexpected Success mentioned by Drucker in Seven Opportunities for Innovation.
  • Added 2023-11-28 Related: planned contingency.

2017-07-05 First published.

• I think it all started with Jun Kuikei’s presentation at the unexplored Boost Conference on 6/30.

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