It is not when there is nothing left to add that a designer considers his work to be perfect. When there is nothing left to take away. --- Saint Exupery
Positive designs are easier to predict and evaluate if the amount of the positive design itself is included in the evaluation of the work. Negative design must increase customer value while reducing features. This is exploratory, not a “sure to accomplish if you work hard” kind of task.Certainly achievable task If we fail to manage these processes well, we will fall back on positive design.
- Remote control full of buttons
- fill in the blanks (e.g. in a form)
- stripping a country of its male ancestors and giving up its female ancestors
This page is auto-translated from /nishio/マイナスのデザイン using DeepL. If you looks something interesting but the auto-translated English is not good enough to understand it, feel free to let me know at @nishio_en. I’m very happy to spread my thought to non-Japanese readers.