The belief of the third generation in “big family” management. Small and medium-sized enterprises that attract talented people, the source of their centripetal force | BizHint - a site specializing in cloud computing and productivity improvement

While an increasing number of companies have a corporate culture that says “a company is a place for work,” and private life is not allowed, there is a small- to medium-sized company that continues to grow based on a “big family” philosophy. Ltd., which supports infrastructure industries in Japan and abroad with a niche material called “special copper alloy. Daiwa Alloy is a company “where employees feel proud and confident and want to invite their family, relatives, and close friends.” The company has a rich variety of human resources, including multiple parents, siblings, employees who have changed jobs from major companies, foreign employees, and employees ranging from high school graduates to employees in their 80s. We asked President Genjiro Hagino about the source of the company’s centripetal force.


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